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A company domain portfolio audit: why and how to run one

In large companies, domains accumulate over the years: they are registered for campaigns, projects and subdomains, and assigned to different employees, contractors and legal entities. Over time no one remembers what is held where or who owns it – and domains quietly slip away. A domain portfolio audit brings order: it shows what the company actually owns, in whose name it is registered, and where the risks are hidden.

Why a business needs a domain audit

A domain is not just a website address but an asset that supports your email, services and the brand itself. When there are dozens of such assets, it is easy to overlook a renewal date or lose control of a registration without a single record. An audit brings scattered domains into one clear picture and reveals weak points in advance.

  • understand which domains the company actually owns;
  • check in whose name they are registered and who manages them;
  • rule out the loss of key domains due to a missed renewal;
  • prepare for a transaction, an audit or a change of contractor without surprises.

What the audit covers

The audit covers not only the list of addresses but also the legal side: who is recorded as the owner and how closely that matches the company's actual interests. The basic scope of work looks like this:

  • Domain registry. We consolidate all of the company's domains into a single list, mapped to the relevant projects and services.
  • Owners and management. We check in whose name each domain is registered and who has access to manage it – this matters in particular when some domains are registered to employees.
  • Renewal dates. We record the registration and renewal expiry dates to rule out an accidental loss.
  • Risks. We flag problematic situations: domains held by individuals, by former contractors, or without confirmed control.

If it turns out that an important domain is not registered to the company, we examine the consequences separately – more on this in our article "A corporate domain registered to an individual".

Important Without a single registry, domains are lost unnoticed. No one deliberately abandons them – an employee in whose name a domain was registered simply leaves, or a renewal notice ends up in spam. This usually comes to light only once the website or email has already stopped working, and recovering the domain is difficult and expensive.

How we carry it out

We follow a clear sequence so that at every step it is evident what is being checked and why. Some checks rely on public registrar data, others on information provided by the company.

  1. we collect the initial list of domains from the company and supplement it with related services;
  2. we carry out a domain audit – verifying the registration, the dates and the status of each one;
  3. we confirm the owners and, where necessary, perform a domain owner check;
  4. we build a risk map and propose a plan to put the portfolio in order.

If the owner of a particular domain is unknown, we start with a basic check – how this works is described in our article "How to find out the owner of a domain".

What the company gets

The result is a transparent view of the company's domain holdings and a clear understanding of what to do next. This reduces dependence on individual people and on anyone's memory of old projects.

  • a single domain registry showing owners and renewal dates;
  • a risk map – where the portfolio is vulnerable and why;
  • an action plan: what to transfer, what to renew, what to consolidate;
  • a clear basis for keeping domains under control going forward.

An audit offers no magic guarantees, but it removes the main problem – uncertainty. The company stops learning about problems after the fact and starts managing its domains as a full-fledged asset.

The DOMproxy team
A full-cycle domain bureau and broker
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